TED Talk - Personal Branding

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Name: TED Talk - Personal Branding
Date: December 1, 2020
Time: 11:00 AM - 12:00 PM MST
Registration: Register Now
Event Description:
Please watch this video before our discussion on Tuesday, December 1, 2020
https://www.ted.com/talks/talaya_waller_the_future_of_branding_is_personal

The Ted Talk focuses on personal branding during uncertain times, and how personal brands can be leveraged for opportunities. Branding is often left up to the marketing experts at an organization, Dr. Waller explains why everyone should care and take time to curate their own brands.
 
Did you know the average employee has ten times the amount of followers as their company on social media? In a post-recession economy where innovation continues to disrupt the way we do business, corporations have turned to personal branding to help build consumer trust. In this engaging and insightful talk, personal branding expert Dr. Talaya Waller discusses the power that is unleashed when corporations and consumers alike develop brands that are authentic and personal. Dr. Waller is an award-winning marketing scholar and international speaker whose mission is to help leaders share their story, leverage their expertise and make a positive impact on society. As founder and CEO of Waller & Company, Dr. Waller works with executives, entrepreneurs, and public figures from a variety of industries in the U.S. and abroad to develop awareness and credibility for their brand. She is featured in publications such as Forbes, Fast Company, The Huffington Post, Business Insider, and The Chronicle of Higher Education.
Location:
Zoom        
Date/Time Information:
Tuesday, December 1, 2020
11:00am -12:00pm
Fees/Admission:
Free for HCC members
$10 for non-members
$10 donation 
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